HookWise
For brands and small businesses

Customer testimonials and behind-the-scenes footage become ready-to-post promo videos

A customer talking outside your shop, production in the kitchen, how the product is used. HookWise turns that footage into short videos with captions, voice and post copy.

Try Free for 7 Days How a small business makes promo clips

What small businesses deal with when making content

Nobody on the team edits

The owner runs production, admin and content at once. Learning a professional editor never makes it onto the schedule.

Rough phone footage

Dull colors, echoey sound, and a customer testimonial that circles around before getting to the point.

Captions written in a rush

The video is done, then the caption and hashtags get typed in a hurry at closing time.

How a small business makes promo clips

  1. 1

    Gather the footage

    Phone testimonials, production videos, or older posts from the store's Instagram and Facebook pulled in by link.

  2. 2

    Clean up the look

    Start from one of 5 reel templates, apply a filter preset or LUT, stabilize handheld shots, and run Enhance Speech on the audio.

  3. 3

    Add voice and text

    Write a short script and turn it into a voice-over with one of 8 Gemini voices. Word-level captions and emoji stickers push the main message.

  4. 4

    Prepare the post

    Gemini writes the title, caption and hashtags for TikTok, Reels and Shorts from what the video says. Export, then put it on the calendar for a reminder.

Settings for promo videos

Start from
One of 5 reel templates
Color
Filter preset or your brand LUT
Voice-over
Gemini TTS, for example the Kore or Puck voice
Captions
Active word + pop in your own brand font
Background
Background removal without a green screen (macOS only)
Export
Reels or TikTok preset, 1080p

Tools in this workflow

Multi-track Video EditorKeyframes, 20 transitions, color grading, multicam and reel templatesAuto CaptionsWord-by-word subtitles with 10 ready styles and keyword highlightsAI Voice-overTurn a script into speech with 8 Gemini voicesAI Titles, Captions & HashtagsPost copy for TikTok, Reels and Shorts written from what the video says

Other use cases

Content agencies Live shopping & online stores Media & publishers Education & online courses Webinars & events

Frequently asked questions

Not yet. Background removal without a green screen is macOS only for now, because it uses Apple Vision. The editor, captions, voice-over and export all work on Windows.

There is no built-in music library. You import your own music, and music ducking lowers it while someone is speaking.

Voice-over needs the Pro or Studio plan and your own Gemini API key. Google bills the usage to that key at Gemini rates.

Try it on one of your own long videos

7-day trial on every plan. No credit card.

Try Free for 7 Days See pricing